Evaluation Juries

The CMF routinely employs external experts to aid in decision-making for selective programs through an evaluation-based jury process. To provide an external perspective on the application materials submitted, the juries are comprised of working industry professionals who are experts in their field or genre. You can use the filters below to review who has served as a jury member in the past, and on which juries.

Evaluation Process

Following an initial review for eligibility conducted by internal staff, jury members are tasked with scoring each project against a set evaluation criteria. Each program has its own evaluation grid, specific to the needs and objectives of that program, but generally they include:

  • experience of the production or creative teams and their capacity to deliver;
  • an assessment of the creative content and/or innovation in the space;
  • narrative positioning statement;
  • business materials, including viability of the project and financial stability; and
  • a distribution and/or marketing strategy.

The highest scoring projects are compared against the available funding allocation for the program to determine the recipients for that round of funding.

If you wish to be considered to serve on a jury, please contact [email protected]. Prospective jurors are strongly encouraged to create a PERSONA-ID profile. The CMF uses self-identification information from PERSONA-ID to help select a diverse group that is reflective of the community served by the program. By providing your self-identification information to the CMF, you are deemed to consent to its use for such purposes, subject to the terms of the CMF’s Privacy Policy.

Carla Beauvais Thumbnail
Carla Beauvais
Montréal, Canada

Carla Beauvais is the Executive Director of the Fondation Dynastie, the organization behind the Gala Dynastie. Firm in her convictions, Carla is regularly invited to share her opinions on social issues and current events in the media. Her views and articles have been quoted and published in a number of publications including La Presse, Le Journal Métro (where she was a columnist from 2018 to 2020), Le Devoir, The Gazette and The Huffington Post. More recently, she was a guest contributor on RDI’s Zone Économie hosted by Gérald Filion. Her expertise and in-depth knowledge of diversity and inclusion issues have also led her to act as a consultant to companies and organizations seeking to implement cultural diversity management programs. In order to better equip her clients and enable them to deploy better inclusive practices, she completed a Diversity & Inclusion Certificate from the prestigious Cornell University in New York in 2020 and is in the process of obtaining her Leadership and Inclusion Certificate from Centennial College in Toronto. She is also a sponsor of Mouvement Ensemble Inc. and sits on the board of directors of Advance Québec. Recognized for her commitment to and involvement in Black History Month, Carla Beauvais was selected by the U.S. State Department to participate in the prestigious International Visitor Leadership Program (IVLP) in 2013. In 2015, she was named one of the top 100 personalities of the year by The Montreal Gazette. In 2021, she received the Community Leadership Award from Montreal Community Cares Foundation. Since 2020, she has been on the board of directors of the Véro & Louis Foundation, an organization that aims to provide services to adults living with autism spectrum disorder.

Read more
Juries
  • Fiscal 2023 - 2024: Pilot Program for Racialized Communities (French)
  • Fiscal 2022 - 2023: Pilot Program for Racialized Communities (French)
  • Fiscal 2021 - 2022: Early-Stage Development - Round 1
  • Fiscal 2021 - 2022: Pilot Program for Racialized Communities (English) - Round 1
Feven Ghebremariam Thumbnail
Feven Ghebremariam
Montréal, Canada

Feven Ghebremariam is an Eritrean-Canadian documentary filmmaker with a degree in communications studies and documentary film training at the L’institut national de l’image et du son. Over the years, she has made short films that highlight issues related to immigration, inclusion and linguistic decolonization. Concerned about the lack of diversity in film and television, Feven co-founded Black on Black Films, a non-profit organization whose mission is to represent and professionalize Black creators who aim to access the audiovisual industry in Quebec. Today, Feven is developing her first feature-length documentary and recently formed her production company, which focuses on developing impactful content that showcases the rich stories and unique voices of underrepresented communities.

Read more
Juries
  • Fiscal 2023 - 2024: Early-Stage Development (French)
  • Fiscal 2022 - 2023: Pilot Program for Racialized Communities (French)
  • Fiscal 2021 - 2022: Early-Stage Development - Round 1
  • Fiscal 2021 - 2022: Pilot Program for Racialized Communities (French) - Round 1
Jaime Alberto Tobon Thumbnail
Jaime Alberto Tobon
Montréal, Canada

Jaime Alberto Tobon has over 25 years of experience in film and television production. After working for numerous Quebec companies such as Sphère Média, Duo Productions, KOTV and Go Films, he is now an associate producer at Encore Télévision. He has worked on several high-profile series and films, such as Pour Sarah, King Dave, Plan B, Léo and La vie compliquée de Léa Olivier. Since October 2021, he has served on the board of directors of the AQPM.

Read more
Juries
  • Fiscal 2023 - 2024: Pilot Program for Racialized Communities (French)
  • Fiscal 2022 - 2023: Pilot Program for Racialized Communities (French)
Larissa Christoforo Thumbnail
Larissa Christoforo
Montréal, Canada

Larissa Christoforo continues her academic career while still very active in the screen industry. She is completing her PhD in television and film at the Université de Montréal, where she was also a lecturer. Her research focuses on the production of knowledge specific to cultural artifacts when analyzed from the perspective of their cultural diversity and the social context of their production. She has also held various positions at the NFB and at Xn Quebec. In 2020, Larissa co-founded and became executive director of M.É.D.I.A. Coalition, an NPO with the mission of advancing better representation for those working in front of and behind the camera.

Read more
Juries
  • Fiscal 2023 - 2024: Pilot Program for Racialized Communities (French)
  • Fiscal 2022 - 2023: Pilot Program for Racialized Communities (French)