The CMF announces Factor Weights and Genre Allocations for the 2014-2015 Performance Envelope calculations

Toronto, March 7, 2014 - The Canada Media Fund (CMF) today announced the factors weights for the 2014-2015 Performance Envelope (PE) calculations. This announcement reflects decisions made by the CMF’s Board of Directors following a series of consultation sessions and working groups with members of the industry, and aligns with the CMF’s strategic objectives of rewarding success, ensuring a diversity of voices and fostering industry innovation.

In order to provide more meaningful access to smaller broadcasters in the PE program, projects financed through some selective programs will be included in the calculation of all PE factors specifically, the Aboriginal Program, the English POV Program, and the Francophone Minority Program. Projects funded through these programs have been eligible for the Audience Success factor credit (if aired in English or French) and will now be eligible for the other PE factors.

First-come, first-served Convergent Stream production programs such as the Convergent Digital Media Incentive and the Anglophone Minority Incentive continue to be included in the calculations.

Beginning with the 2014-2015 Performance Envelopes, smaller broadcasters or broadcaster groups with PE allocations up to $5M, in both linguistic markets combined, and all educational broadcasters, will have 100% flex in genre allocations while caps on broadcaster-affiliated and in-house productions will be waived.  This threshold has been raised from $2.5M in 2013-2014.

The factors and factor weights for PE and Development Envelope calculations remain the same as in the 2013-2014 allocations.

PE factor weights for 2014-2015 (%):

Performance Envelope Factors

English Envelopes Weight

French Envelopes Weight

Audience Success – Total Hours Tuned

40

40

Audience Success – Original First Run

15

15

Historic Performance

15

25

Regional Production Licences

20

10

Digital Media Investment

10

10

Development Envelope factor weights for 2014-2015 (%):

Historic Performance in Development

50

% share of PE allocations

50

Genre Allocations in the Performance Envelope Program for 2014-2015 remain the same as the previous year.

Genre Allocations for 2014-2015 (%):

Genre

English

French

Drama

61.1

55

Children’s & Youth

20.4

17

Documentary

16.51

22

Variety & Performing Arts

2

6

1The English documentary allocation reflects the allocation of funds to the English POV program.

The Performance Envelope Manual and Development Manual will be updated shortly to reflect changes. The CMF’s Program Budget and Guidelines for 2014-2015, will be announced before the end of March 2014. Broadcasters’ Performance Envelope allocations and Development Envelope allocations will be announced in early April 2014.

About the Canada Media Fund
The Canada Media Fund (CMF) fosters, develops, finances and promotes the production of Canadian content and applications for all audiovisual media platforms.  The CMF guides Canadian content towards a competitive global environment by fostering industry innovation, rewarding success, enabling a diversity of voice and promoting access to content through public and private sector partnerships. Please visit www.cmf-fmc.ca.

The CMF’s Canadaonscreen.ca is a website designed to showcase and celebrate Canadian creative talent and content destined for all types of screens, from television productions to games, Web content and software and applications.

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For more information, please contact:

Pierre Campeau
Communications Manager
Canada Media Fund
[email protected]
416-554-2768