Technology is bringing us closer, faster and across wider spaces, says CMF 2020 Trends Report

Toronto, January 22, 2020 — What if consuming content meant being together in 2020? This is one of the questions explored in the Canada Media Fund's (CMF) 2020 Trends Report, entitled Closer, Wider, Faster, being released today. This report provides an in-depth analysis of the current trends affecting the screen-based industry in Canada and around the world.

“Togetherness may not be outright associated with technology as we have come to experience it, but this is what seems to be taking over,” says Catherine Mathys, CMF’s Director of Industry and Market Trends and co-author of the report. “Digital platforms are now venues where youth gather to consume content, create their own and share it with each other. Content distribution platforms are therefore engaged in a fierce competition to draw audiences, young and old, eager to access cultural products online. Whatever the outcome, finding the quickest and easiest way to connect with one another remains the name of the game for consumers and creators will continue adapting to this reality.” 

In this report, the CMF examines how different types of content harness consumers' appetite for mobility in order to reach growing audiences. It provides statistics related to development of the Canadian industry and a trends analysis divided into four chapters. 

Screen Industries in the 5G Era
An overview of the impending technological breakthroughs and their potential impact on the production and distribution of media content. What business opportunities is 5G opening for content creators, producers and distributors?

Where the kids hang out
An analysis of three 21st-century “digital social spaces,” where creative content is playing a key role: esports, TikTok, and the upcoming digital Metaverse.

Diversification brings about change
As they continue to expand their footprint, digital giants like Google, Apple and Spotify are out to conquer new content territories, disrupting the business models of incumbents. 

Bundling 2.0
Many new direct-to-consumer platforms are entering the digital content market, including some major players. Content producers stand to benefit, but will consumers begin to feel overwhelmed? 

Trends reports are published yearly in English and French. They can be viewed on CMF Trends, along with a range of research reports published, curated and supported by the CMF.

About CMF Trends
CMF Trends is a fully bilingual site developed by the Canada Media Fund (CMF). It provides in-depth analyses of the transformations underway in the world of television and digital media. The site is intended as an information curator that filters news and synthesizes all the noise generated by the overabundance of available data. Readers will find hundreds of blog posts written by the CMF’s Industry and Market Trends team as well as by collaborators and experts based in Canada and abroad; dozens of research reports including our annual trends reports that provide an overview of the challenges and opportunities for Canadian producers and creators and data on Canadians’ media consumption patterns and on major global trends.

About Canada Media Fund
The Canada Media Fund (CMF) fosters, develops, finances and promotes the production of Canadian content and applications for all audiovisual media platforms. It also guides Canadian content towards a competitive global digital environment by fostering industry innovation, rewarding success, enabling a diversity of voice and promoting access to content through public and private sector partnerships. The CMF receives financial contributions from the Government of Canada and Canada’s cable, satellite and IPTV distributors. Please visit


For more information, please contact:

André Ferreira
Communications Manager
Canada Media Fund
[email protected]